Vernacular Coup in Internet News

Anant Rangaswami discovers that news in the vernacular, and not English, is more popular on the desi blogosphere.

And it struck me that I was doing the babalog thing, looking only at English news channels and English newspapers – what if one took a look at web offerings of vernacular channels and newspapers as well?

Surprise, surprise. Eenadu is the king of the heap, with the best rank of the newspaper websites that I tracked. Malayala Manorama is up there in the arc lights, a little behind ndtv.com and a little ahead of ibnlive.com.

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