The biggest problem of a woman entrepreneur is the social attitude and the constraints in which she has to live and work. Despite constitutional equality; there is discrimination against women. In a tradition-bound society, women suffer from male reservations about a woman’s role and capacity. In rural areas, women face resistance not only from males but also from elderly females who have accepted inequality. The overbearing presence of elders restrains young girls from venturing out. Rural women have the potential but they are not properly trained. It is believed that a skill imparted to a girl is lost when she gets married. Therefore, girls continue to be helpers in agriculture and handicrafts and do not become entrepreneurs. In a male-dominated society, women do not get equal treatment and male ego puts barriers in their progress.

From inadequate access to capital to low mobility, Sameer draws up a broad list of problems that women entrepreneurs in India face.