Zafar Anjum muses on reading & writing in the ‘twilight of the books’:

“The more I interact with editors etc here and see the kind of new authors getting published, it seems to me that publishing fiction is a totally commercial venture. A ‘product’ is packaged for marketing, depending on what the publisher thinks will sell. A couple of professional editors candidly told me that many of these new writers submit manuscripts with major anomalies in plot, characters etc, and dont care about changing names of the hero halfway through the story even. I also get the feeling that the Indian scouts want ad jingles and blurbs, the catchier the better…”